Engagement campaign for world class university
To mark the 70th anniversary of receiving its Royal Charter, the University of Southampton is working with communications agency Lee Peck Media on a range of PR initiatives aimed at underpinning the organisation’s special relationship with its host city.
A founding member of the prestigious Russell Group, the University is ranked 16th in The Times and Sunday Times Good University Guide 2022 and in the top 100 in the QS World University rankings.
2022 was an important year in the University’s calendar as it reinforced its link with the city. Professor Mark Spearing, speaking as Vice President of the University of Southampton, said: “The University owes a huge part of its success over the last seven decades to the support and generosity of the people of Southampton together with the region in general. It’s important to us that everyone shares in both our celebrations and success going forward.”
To help, the University appointed Lee Peck Media, which has gained an enviable reputation in the city for delivering highly effective engagement campaigns over many years.
The agency – located in Southampton’s Ocean Village – has played a key role in many of the city’s major PR campaigns over three decades including the launch of St Mary’s Stadium; the launch of the new era of Southampton’s marathon together with the launch of both SeaCity Museum and Southampton’s prestigious Harbour Hotel.
In 2022, the agency played a key role in delivering the regional messages for the bid for Southampton to become the City of Culture in 2025.
Lee Peck Media founder, Lee Peck, said: “To be acknowledged as a leader in our field by a world class organisation is a real thrill. The University of Southampton holds a special place in the heart of the city and we worked on a number of exciting initiatives to help them celebrate this outstanding anniversary.”